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BTN Start Up Zone Logo


The BTN Start Up Zone is designed to showcase the most innovative products introduced to the business travel market*.

The Start Up Zone package includes:

  • A designed kiosk stand including electricity
  • Inclusive of registration fee
  • Tall table & stool
  • Diary to arrange appointments with hosted buyer
  • Listing on the website and virtual platform
  • PR coverage pre, during and post show

Stand price £1,500

*Eligible companies are those less than 3 years old and companies can exhibit in the Start Up Zone for no more than 1 year.

Why should I exhibit in the Start Up Zone?

  • Get your brand in front of the UK’s and Europe’s top corporate buyers
  • Connect and network with the corporate travel community at the largest exhibition and conference for European corporate travel.
  • Grow your sales pipeline
  • Receive pre-event marketing & promotion
  • The opportunity to exhibit at the show on a stand including light, power and an exclusive meeting diary.
  • Gain full access to the Swapcard virtual event platform.

What are the terms and conditions when exhibiting in the Start Up Zone?

  • Your company must have been registered since January 2019 and be less than 3 years old
  • Your company must target corporate travel or meeting buyers
  • Your company must have a B2B product or service
  • You can only exhibit in the Start Up Zone once

For further information on The BTN Group Start Up Zone and to apply please contact the sales team.