With your stand booked, it's time to consider additional opportunities for added brand visibility, access to our exclusive hosted buyer audience, thought leadership and more. Drive even more value from your investment with us by adding a sponsorship package to help you fulfil your goals and generate more ROI.
Hosted buyer opportunities
Target the UK’s and Europe’s highest spending corporate travel buyers and build new partnerships.
Thought leadership opportunities
Position your company as a thought leader for added visibility, brand exposure and lead generation.
Hosted buyer sponsorship opportunities
Hosted buyer lounge sponsorship
Become a sector-exclusive co-sponsor of the hosted buyer lounge and target the UK’s and Europe’s highest spending corporate travel buyers in their private area where they relax, work, network with peers and enjoy complimentary refreshments throughout the day. Access is strictly restricted to hosted buyers and sponsor personnel making it an unrivalled networking and business development opportunity.
Sponsorship includes:
- Branding on signage in the hosted buyer lounge
- Branding on the outer walls of the lounge
- 2 x sponsor staff access to the hosted buyer lounge to network
- Refreshments, lunch and snacks for hosted buyers
- Post-event hosted buyer lounge attendee data
£22,000 + vat Exclusive Sector Sponsor
£16,500 + vat Co-Sponsor
Brand awareness - Lead generation
Brand awareness - Lead generation
Hosted buyer dinner pre-show sponsorship
Pre-show Dinner (24 June 2025)
PACKAGE OPTION 1
- Attendee data
- Company logo included in onsite dinner signage
- 2-minute speaking opportunity
- 6 staff places
£16,500 + vat (max 3 sponsors)
PACKAGE OPTION 2
- Company logo included in onsite dinner signage
- 2 staff places
£9,350 + vat (unlimited sponsors)
Hosted buyer dinner day 1 sponsorship
Day 1 Networking Dinner (25th June 2025)
PACKAGE OPTION 1
- Attendee data
- Company logo included in onsite dinner signage
- 2-minute speaking opportunity
- 6 staff places
£16,500 + vat (max 3 sponsors)
PACKAGE OPTION 2
- Company logo included in onsite dinner signage
- 2 staff places
£9,350 + vat (unlimited sponsors)
Brand awareness - Lead generation
Brand awareness - Thought leadership - Lead generation
Hosted buyer pre-show conference sponsorship
On Tuesday 24th June 2025, 100+ hosted buyers are expected at the pre-show conference for networking and education. Arriving for a luncheon from 12.30, buyers then attend three interactive sessions from 1.45pm to 5.30pm. For sponsors the conference provides the perfect opportunity to influence who they meet at the show and build brand awareness. Attendance is invitation only and is limited to hosted buyers and sponsor suppliers only.
PACKAGE OPTION 1 (MAX 3 SPONSORS)
- Attendee data
- 4 staff places
- Max 5-minute welcome address
- Company logo included in pre-show conference and onsite branding in the pre-show registration, main conference and catering areas.
£22,000 + vat
PACKAGE OPTION 2 (UP TO 5 SPONSORS)
- 2 staff places
- Company logo included in pre-show conference and onsite branding in the pre-show registration, main conference and catering areas.
£9,350 + vat
Thought leadership opportunities
Conference speaking session sponsorship
Create and host your own 40-minute thought leadership session to educate, inform and inspire the managed global business travel buying community.
Your session will be promoted to all attendees and included as part of show’s agenda. The sessions will be hosted in a theatre on the expo floor and headphones will be provided to attendees.
Sponsors will receive attendee data for those who attended their session. Conference session slots are available on a first-come, first-serve basis.
40-minute session: £12,100 + vat
Brand awareness - Thought leadership
Brand awareness - Thought leadership - Lead generation
Executive Interview Sponsorship
A BTN Group moderator will conduct a live on stage 30-minute interview with an executive from your company at the exclusive hosted buyer pre-show conference on Tuesday 24 June. Gain unparalleled exposure and establish thought leadership with this premium opportunity to engage directly with 125+ corporate travel buyers.
Cost: £17,500 + VAT (one exclusive sponsor)
Deliverables:
- 30-minute executive interview on-stage
- Logo displayed on the screens during the interview
- Your company name or logo will be featured on the website agenda and in the show app
- Your executive interview will be promoted to all registered hosted-buyers attending the pre-show conference a week prior
- Logo listed on the show website and promotional emails noting you as a sponsor
- Logo included on an onsite co-branded welcome sign noting you as a sponsor
- Three staff registrations to the hosted buyer pre-show conference
Business Travel Innovation
Faceoff Europe sponsorship
The Business Travel Innovation Faceoff Europe will feature up to 12 supplier presentations of cutting-edge products, technologies and services that address industry challenges and support managed business travel, meetings or business travelers. The presentations will take place live on the show floor and made available on demand post-show to all attendees and promoted to BTN Europe’s qualified database of 15,000+ corporate travel and meetings buyers. This is an opportunity to align your brand with the latest innovation technologies and demonstrate your commitment to moving our industry forward.
Deliverables:
- Exclusive Innovation Faceoff sponsor
- Opportunity to address the audience for two minutes at the opening of the first Innovation Faceoff session
- Company logo included on-screen during Innovation Faceoff presentations
- Company logo listed as Innovation Faceoff Sponsor on the event website
£19,250 + vat
Onsite sponsorship opportunities
Brand awareness
Visitor meeting and rest areas sponsorship
Chill & recharge seating area
- These are multi-functional ‘chill, charge & watch’ spaces, for visitors to recharge their phones and tablets, take some time to catch up on emails, have meetings and watch BTN TV.
- This area can be branded to your choice, and the sponsor can create an activation to leverage their investment further.
£19,250 + vat
Category exclusive / 1 remaining
Airline category SOLD - easyJet
External & boulevard branding
There are a variety of opportunities available to exhibitors to capture the attention of visitors as they arrive at, walk through the Excel and immediately outside the two show entrances.
For details, please contact the team.
Lanyard Sponsorship All Visitors & Exhibitors
£19,250 + VAT
Brand Awareness
Digital sponsorship opportunities
BTN TV interview
Get your live at-show message on our screens around Business Travel Show Europe and the virtual platform.
- At an agreed time, a film crew will visit your stand
- A professional on-screen personality will introduce your company and lead you through your interview
- Before filming starts, our production team will work with you to decide what questions to ask to allow you to get your message across
- The video will be available within an hour for you to use in your own marketing and on social media whilst the show is on
- Video to be processed and posted on social media (LinkedIn, Instagram, Twitter) straight after filming at Business Travel Show Europe
£5,500 + vat
- Add-on distribution option for a dedicated HTML email of video interview to BTN Group Europe audience of 14,000+ (£4,000 + vat
Brand awareness - Lead generation
