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Sponsorship opportunities

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Business Travel Show Europe Kick Off, proudly presented by The BTN Group, is where the recovery begins

During the 1-day one event, corporate travel managers, buyers and procurement professionals from across Europe will come together to learn from each other to kick start 2022.

The community will gather online to refresh its knowledge, create new connections, and engage with leading suppliers to build on, improve, and reinvigorate their corporate travel programmes as global travel comes back.

Delivered by the expert teams of the BTN Group and Business Travel News Europe, Business Travel Show Europe Kick Off will keep the community moving forward until Business Travel Show Europe takes place face-to-face on 29 – 30 June 2022 at ExCeL London.

Sponsorship packages at-a-glance

Sponsorship Ops Matrix

Platinum sponsorship package*
£23,000/$30,000 USD

*One available

Speaking and welcome video

  • Address Kick Off attendees for 2 minutes of speaking with a 30-second video to play after the welcome remarks prior to the opening session

Visitor data

  • Exhibit listing visitor data
  • Buyer registration list (GDPR-compliant)

Branding

Event Website

  • Logo on event homepage (clicks to sponsor Listing)
  • Advertising ROS leaderboard top banner (1080x1920) on event homepage
  • Platinum sponsor recognition on event website
  • Sponsor list
  • Logo recognition in all BTN-produced event emails

Online Event Platform

  • Company logo shown on platinum listing on online event platform (clicks to sponsor Listing)
  • Sky-scrapper banner (1080x1920) on home page
  • Logo shown on online session frame during all non-sponsored sessions
  • Logo on non- sponsored session transition slides

Enhanced online exhibit listing

  • 1x in-event announcement/notification (max. 116 characters with spaces)
  • Video or static image header on sponsor page 
  • Sponsor page background image
  • Receive text chat/message from attendees
  • Provide marketing collateral for attendees to download (e.g., PDFs, URLs)
  • Create staff profiles (headshot, contact info, bio, social media links)
    - 1:1 Video and/or Chat

Other elements

  • Dedicated HTML e-blast to all registered attendees after the event
  • 10 comp staff registrations
    - Additional staff registrations £75 each
  • Unlimited corporate travel buyer invitations

Gold sponsorship package*
£11,500/$15,000 USD

*Two available

Branding

Event Website

  • Logo on event homepage (clicks to sponsor listing)
  • Advertising ROS leaderboard top banner (1080x1920) on event homepage
  • Gold sponsor recognition on event website
  • Logo recognition in all BTN-produced event emails

Online event platform

  • Company logo shown on platinum listing on online event platform (clicks to sponsor listing)
  • Landscape banner (1080x360) on home page
  • Logo shown on online session frame during all non-sponsored sessions
  • Logo on non- sponsored session transition slides

Enhanced online listing

  • 1x in-event announcement/notification (max. 116 characters with spaces)
  • Video or static image header on sponsor page 
  • Sponsor page background image
  • Receive text chat/message from attendees
  • Provide marketing collateral for attendees to download (e.g., PDFs, URLs)
  • Create staff profiles (headshot, contact info, bio, social media links)
    - 1:1 Video and/or Chat

Video   

  • Sponsor 30-second video to play prior to one of two general sessions

Visitor data

  • Exhibit listing visitor data
  • Buyer registration list (GDPR-compliant)

Other elements

  • Co-Sponsored HTML e-blast to all registered attendees after the event  
  • 7 comp staff registrations
    - Additional staff registrations £75 each
  • Unlimited corporate travel buyer invitations

Silver sponsorship package*
£5,000/$6,500 USD

*Four available

Branding

Event website

  • Logo on event homepage (clicks to Sponsor Listing)
  • Advertising ROS leaderboard bottom banner (1080x1920) on event homepage
  • Silver sponsor recognition on event website
  • Logo recognition in all BTN-produced event emails

Online event platform

  • Company logo shown on silver listing on online event platform (clicks to sponsor listing)
  • Logo on non-sponsored session transition slides

Enhanced online listing

  • Video or static image header on sponsor page 
  • Sponsor page background Image
  • Receive text chat/message from attendees
  • Provide marketing collateral for attendees to download (e.g., PDFs, URLs)
  • Create staff profiles (headshot, contact info, bio, social media links)
    - 1:1 Video and/or Chat

Visitor data

  • Exhibit listing visitor data

Other elements

  • Co-Sponsored HTML e-blast to all registered attendees after the event  
  • 5 comp staff registrations
  • Additional staff registrations £75 each
  • Unlimited corporate travel buyer invitations

Bronze sponsorship package*
£2,000/$2,500 USD

*Ten available

Branding

Event website

  • Logo on event homepage (clicks to sponsor listing)
  • Bronze sponsor recognition on event website

Online event platform

  • Company logo shown on bronze listing on online event platform (clicks to sponsor listing)

Standard online sponsor listing

  • Static image header on sponsor page 
  • Receive text chat/message from attendees
  • Provide marketing collateral for attendees to download (e.g., PDFs, URLs)
  • Create staff profiles (headshot, contact info, bio, social media links)
    - 1:1 Video and/or Chat

Visitor data

  • Sponsor listing visitor data

Other elements

  • 3 comp staff registrations
    - Additional staff registrations £75 each
     
  • Unlimited corporate travel buyer invitations

Additional sponsorship opportunities 

Sponsored education session | £12,000 / $15,995

  • Present a 45-minute compelling, non-commercial education session. Availability is limited; entries will be reviewed on a first-come, first-served basis. Sponsor must be an event sponsor.

Dedicated sponsor pre-kick off email blast | £5,000 / $6,700

  • Submit your HTML email creative and BTN Group will send to registered buyers. (Two available)

Co-Sponsored pre-kick off email blast | £1,475 / $1,995

  • 500 characters of text and company logo to be included in a Kick Off pre-event promotional email to registered buyers within 14 days of the event. Maximum six suppliers per email blast. (1 available)


Additional Staff Registrations | £75 / $95 each

Swapcard branding examples

Online sponsor listing examples

Platinum listing

Delta Listing

 

Silver listing

BCD Listing

 

Staff profile

Staff Profile

 

Examples of session and transition slide branding

Swapcard homepage and notification examples

Logo on event homepage

Logo on homepage

Announcement notification

Announcement Notification

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